Why Create?

(This column is posted at www.StevenSavage.com and Steve’s Tumblr.  Find out more at my newsletter.)

My fellow author Serdar was discussing the importance of art and entertainment over at his blog. This struck me as very important:

“I think any act of creativity can be used by others as escapism, a way to — how did someone else put it? — ignore everyone else’s reality and substitute their own. Most of us do this to some extent or other anyway, so I see little point in wringing hands about it. The smarter thing to do, maybe the only thing that can be done, is create things that are good enough, constructive enough, universally enriching enough, that people will want to make them real — not just for themselves, but for others — in whatever way they can.”

Serdar speaks to the importance that artists can help people realize better worlds, because first they need to be imagined. Once imagined, you can work on making those glorious visions real, and even if you never succeed, you may get far enough to help us all get closer to the dream. Life is, after all, a relay race not a sprint.

Just think of how many of us were inspired by Star Trek to build a better world. However, art is not always about positive experiences, but they always have the chance for being transformative.  As Sam Sykes put it:

Being a fantasy author in this dark era is like being the party bard. You want to make a difference, but the best you can do is inspire someone else to fix it and hope that keeps you from getting eaten.

The role of the artist in the world is the role of the Bard in many fantasy games – the person who enhances and buffs, enriches, and supports. A Bard does that which helps others do things better.

The bard metaphor speaks to me because my works are often supportive works (such as my guides), but also because inspiration takes many forms. A horror story may not create a vision for a better world, but it does give one experiences that can be enriching or thought-provoking. The artist creates not just visions, but explorations, tools, and inspirations – not all of which are or need to be pleasant. But, like the Bards of fantasy games, the artist changes you and enhances you.

Right now you doubtlessly have a book, game, comic, or other thing to make. You may, like many of us, pause to ask if it’s worth it. I would turn it around and ask two things: do you enjoy doing it and will someone get something out of it?

If you enjoy it, go for it. Your enjoyment WILL make the work interesting to people, and if nothing else someone takes pleasure from it and gets a break.

If people can get something out of it, go for it. It will help and enhance others.

You may say “but wait, there’s no reason not to create!”

Yes. Exactly. You got it.

Steven Savage

True Creative Motivation

(This column is posted at www.StevenSavage.com and Steve’s Tumblr.  Find out more at my newsletter.)

Motivation is critical to an artist.  Motivation is what drives you.  Motivation is about what you want to do and why you want to do it.  When all goes dark, motivation is the spark that can light your way – or light a fire to burn down obstacles.

Thus motivation and understanding your motivation is critical to any creative effort.  Being “in touch” with your motivation can drive you and guide you – and help you set and reach goals.

Of course we’ve also felt lacks of motivation.  Of having our drives vanish.  Of not knowing “why.”  Loosing motivation is equally dangerous, but there’s something worse.

There’s finding your motivation isn’t your own.

Many times friends and I who are writers, artists, and other creatives discuss why we do things.  The funny thing is, we often have very different goals and reasons.  This takes us all in different directions, but also helps us know where we have common ground or learn from contrasts.  However, now and then we find our motivations to feel wrong, or encounter fellow creatives whose motivations seem shallow and unhelpful.

Something that came up in a recent conversation was this – some creatives are motivated by other people’s motivations.  They’re doing thier work, driven by what drives others, having assumed “I do X so I should be motivated by Y.”

A few examples:

  • Writers who think they must make a living at it.  However, there’s many ways to make money, so why use writing?
  • Artists who want to work in a specific industry because “that’s where everyone goes” – missing the many other options.
  • Cosplayers who assume they have to follow in the footsteps of the Big Names.
  • People who assume that liking games means they should be in the games industry.

Now and again me and my friends find people motivated by what they think their motivation should be.  It rarely goes well for such people – they’re not driven, they’re not embracing their creative lifestyle, they’re not engaged.  Hell, in many cases they just stop caring.

As a creative, find what really motivates you.  It may shock you.  It may disturb you.  It may not even be there, requiring you to do some hard thinking or go on a kind of vision quest.  But having real motivation means you’re really engaged in your work.

Don’t operate off of stolen motivation.  Creativity is unique, personal and intimate – so your own motivation will unique, it will be part of who you are, and it will tie deep into your life and experiences and goals.

 

Steven Savage

Book Cover Musings

(This column is posted at www.StevenSavage.com and Steve’s Tumblr.  Find out more at my newsletter.)

As I edit A Bridge To The Quiet Planet (Motto: “Sorcery, Science, Sarcasm”), I’m back to practicing book covers. I’ve been doing more of my fake book covers, with attempts at colorful kitch and e-book pulp action. I’ve realized I want to get better because I’ve got more books coming out – though my “tentpole” books are best with professional art.

I also realized some of my other books desperately need a cover update, so if you start seeing some of my older or smaller stuff look different, you know why. This has led me to get all philosophical about book covers, and you get to read about it.

Actually, this is pretty good stuff if you’re an author.

Royalty Free Art Grows Over Time

CanStockPhoto and Shutterstock are great resources for royalty-free art cheap, but even free sites like Pixabay have good resources – and think how more and more is being made over time. Every artist who joins, every upload of that “thing in the portfolio I haven’t used,” every additional piece, is another resource to be used. Over time, there will be more art available to users.

That would mean that in time it may take more searching but *the perfect piece of cover art will be more likely to be out there over time.* Also this means the perfect piece is just going to run you $8-$15 (as of 2018 numbers). even in my experiments, which use free sites, I’ve been surprised how I could find close or near-perfect art to my vision.

Cover Art Resources Keep Growing

I tend not to use stuff like Canva, etc. that let you build book covers I like the control of learning and of building my own templates. But these resources are out there and there’s more and they’re getting better. It’s going to be easier to make a good book cover over time.

Combine that with the above truth of more and more art being available and it’s going to be easier to have a half-decent cover for your book – at least an ebook.

Cover Art Ages

It’s weird to think how some of my books that looked appropriate for the time look a little aged or just poor right now. I can also see which styles may last versus which may become outdated.

For instance, now the trend of covers for fantasy and sf that are abstract or minimalist or symbolic is kinda wearing thin on me. I miss the covers that looked like they should be posters on your wall.

Also, some trend-jumping is going to be problematic. Remember how many things looked like Twilight Covers? Have those aged well? How many trendy things won’t work a few years down the road?

Cover Art May Matter More

When you see how people can make their own covers, how there’s more resources, and how art ages, I think good book covers matter more and more. At some point the market changes, the competitors ramp up, or your style is outdated.

Maybe authors need to consider swapping out cover art every two years or so. Of course if we do that then the value of art changes and it becomes far more a disposable commodity.

This Changes The Market For Cover Art

At this point I see that the market for cover art is changing and may change more rapidly. This is going to affect artists.

A good piece of cover art can run you $300-$1000 right now. Meanwhile a premade cover like you see at GoOnWrite might be $30-50. Something from CanStock Photo applied to an existing template may cost you $8.00.

If art becomes a variable commodity, the value changes – as is what people will pay for it.

Going Forward

Not sure if I found some massive magical trend (or if I’m seeing something everyone else has seen), but it’s something I’ll be keeping in mind. All we authors have to live with what’s happening – and decide where to invest our time.

 

– Steve