Video, Film, and Television

Properties, Media, Loyalty

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So, yes, there will be a Risk movie.  And a Monopoly movie.  There's the failed attempt at Thundercats that looked actually cool, but films as we've seen are really working to create effort-free Multimedia synergy.  Or to put it more crassly – grab a name, slap a film on it, profit from the free publicity and associations.

I am sure people will see the aforementioned films and others out of various reasons, from buying the publicity to morbid curiosity.  Some may even make money or provide interesting experiments (the Monopoly film may do so).  However, I think those behind the films are missing something.

Namely, a longer-term plan that builds interest, community, and long-term involvement.

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Superheroes, SF, nostalgia – and no one caring

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As soon as the whole Disney/Marvel mess was announced, there was talk of Fox doing a new Fantastic Four film.  Of course I suspect that was a case of wanting to assert their current rights, but it has had me thinking.

The second recent Hulk film was sort of sequel, sort of reboot.  There's talk of a new origin-of-Superman film.  A new Fantastic Four Movie doesn't seem unlikely.  We just had a GI Joe movie.

I've wondered if the recent rush to superheroic/SF-ish movies, the desire to maximize properties, and the fact only some of the big superhero/SF/nostalgia properties have big name recognition means that past a certain point people will stop caring.

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Disney, Marvel, Tokyopop, Kodansha, ADV – and more

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ADV , anime, comics, Disney, Kodansha, manga, Marvel, Tokyopop

So the Geekonomy has gone bugnuts crazy the last week.  Let's count the ways it changed:

  • Disney bought Marvel, giving them thousands of properties, control
    of more pop culture icons, and an endless parade of bad cartoons of
    Wolverine/Mickey Mouse fusions.
  • Kodansha is ending its licensing deal with Tokyopop.
  • ADV seems to be transferring it's properties to a holding company, making it sound like they're basically dead.

And I was worried about the Everything Wars.

First of all, let me state I DO NOT see this as part of the
Everything Wars – those are battles over technology and access.  THis
is what I've called the Secondary area of the Everything Wars – content.

And
there's a lot to chew over.  So in this analysis, let me do the chewing
– and figure out what it means for you in your career.

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