Behold The Marketer: Your Unexpected Future In Gaming

So as I watch the fallout from the PS4, watch Kickstarters rise and fall, and eagerly await my Ouya so I can play Sela the Space Pirate since my phone is old, I’m speculating on the games industry once again.

I’m not even sure we can call it one industry anymore.  it’s kind of like lumping Pengiuin, Lulu, Kinkos, and the Canon printer division together and calling it “Publishing.”  Yes, technically true, but you’re really dealing with a pretty broad range of subjects.

But that industry, as broadly as we define a place where Angry Birds and World of Warcraft are lumped together, is one that’s important.  It’s one that’s growing.  It’s one that we professional geeks want a piece of.  It’s just hard to know where to find that piece when Ninjas can fight fruit or each other.

But one piece some of us should look at is marketing.

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What The PS4 Means For Your Gaming Career

The PS4 got announced in case you happened to have forgot that a Net full of Inter is out there, avoided all television, and talked to no other people.  And you in no way will be startled that yours truly is going to keep with my continuing obsession about analyzing game news and its career implication and analyze the crap out of this.

So gear up people, here it comes.  The PS4 is coming, and here’s what I think.

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How Blogging Helps Your Career #9 – The Coffee Shop

(The roundup for the “How Blogging Helps Your Career Series” is here)

So you’re blogging away.  You get feedback and suggestions.  You comment on other posts and others comment on yours.  You even meet people that contribute to your blog and vice versa.

Somewhere in all of this you find your running a small or community or are part of one.  And your mind hearkens back to every single person who ever told you you should network more.  Instead of that rising desire to scream at them “yes, I know everyone tells me that!” you realize you are doing that.

By blogging.

Blogging invites people in, invites them to communicate, creates dialogue.  By blogging you can do a lot of networking without thinking about it (and over-thinking about it).  Sure blogging lets you shout to the world, but it lets people talk back, dialogues begin, and some blogs even become comfortable places to discuss things.

You’re networking.  And that can help your career and ambitions.

Blogging is a coffee shop.

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