The Production Revolution Isn’t For All: Time

Self-publishing.  Webcomics.  Game design tools.  Art programs.

Give yourself an hour and you can find the tools to let most anyone with some skill be a media creator.  You can make books, games, etc. that you could never dream of years ago, and get them to a waiting audience.

Now of course you know I've been a bit cynical that this explosion of tools will also mean a creative renaissance, a kind of "Production Revolution" of media.  My own research, my own experience, has been very informative, so let me put it straight:

All these tools may mean that there's a chance for more people to get out their dream comic/video/game/book/movie and so on.  But there are still many barriers to their chances to do this.  These are not barriers of distribution or technology (which are changing).  These are personal barriers.

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How Cheap Is Also Confusing

Does it seem that a lot of things, especially things in the geekonomy, are cheap or for that matter free?

I've got books on discount by ordering online.  I can get epic games for my Smartphone for pennies or dollars.  I've got eBooks that are usually cheaper than buying the physical book.  I can save money with a simple Netflix subscription that brings me endless streams of DVDs and endless streaming of shows.

The geekonomy is filled with cheap (and Cheap's unltimate manifestation, Free) . . . for all the expensive entry fees of the technology.

Cheap is something people are understandably interested in.  We like to save money and spend less.  We like to get more for less.  Cheap isn't the only thing we're interested in price-wise, but it is certainly a driver for us.

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